A clear reward value.
Let customers see the benefit of an eligible purchase without needing to decode a complex promise.
Cashback reward programme / Singapore
A little back.
A reason to
come back.
Simple to understand.
Rewarding to return.
Give customers a clear benefit from eligible purchases: cashback they can put towards a future visit. With Rewardly, you can keep the promise straightforward while shaping the rules around a sustainable relationship with your customers.
Clear value for customers. Thoughtful reward economics for your business.
View animationA benefit that is easy to explain
Spend. Earn.
Enjoy it next time.
A cashback programme does not need a complicated pitch. Show customers what qualifies, what they receive and how they can use it on a future purchase.
A reason for the next visit.
Give customers something relevant to return for, whether it is their usual order or another product they want to try.
Terms they can understand.
Explain eligibility, validity and redemption conditions upfront. Simplicity comes from clear rules, not hidden restrictions.
Retrospective cashback claims
Keep the queue moving.
Keep the reward in reach.
Allow customers to claim eligible cashback after their purchase through the supported claim journey. The reward conversation does not have to hold up every checkout.
Your cashier can focus on completing the sale, while customers have a way to claim later under your programme rules. Give them clear guidance so leaving the counter does not mean missing the opportunity.
Set and communicate claim eligibility, the claim window and any required purchase verification. Retrospective claiming does not mean every past transaction qualifies without checks.
Flexible rules. Sustainable rewards.
Find the formula
that works for both of you.
Start with a straightforward percentage of eligible spend, or shape a more targeted cashback scheme. Reward customers in a way your business can continue to support.
Choose the calculation.
Set the cashback rate and the purchase amount that qualifies. Keep the calculation easy to explain.
Focus the offer.
Configure different cashback treatment for selected categories or products when that supports your programme goals.
Define the timing.
Set validity and the conditions for using or unlocking cashback. Make those conditions part of the offer from the beginning.
A simple illustration
$40 eligible spend × 5% cashback = $2 reward
This is an example, not a Rewardly default or advertised offer. Choose a rate that fits your margins, then review reward cost and customer response.
Give unused rewards another chapter
An invitation to return.
Not just a forfeited balance.
Configure an expiry-and-freeze approach that lets customers unlock eligible cashback with a qualifying return purchase. Give them a clear route back to value they have already earned.
- 01 / Earn
Build reward value.
A qualifying purchase earns cashback under your rules.
- 02 / Freeze
Pause eligible value.
At the configured point, the balance is frozen rather than permanently forfeited.
- 03 / Return
Make a qualifying purchase.
The customer comes back and meets the stated unlock conditions.
- 04 / Unlock
Put the reward back in reach.
Eligible frozen cashback becomes available under the programme terms.
Use this feature only with clearly stated expiry, freeze and unlock rules. It does not mean any permanently forfeited balance can automatically be recovered, or that every purchase unlocks every balance.
Connected value for the next visit
Let cashback work
within your brand.
Connect cashback with Rewardly Store Credit so eligible rewards can contribute towards future purchases with your business.
Keep the customer experience focused on the value available to them and the purchases it can be used for. Make the relationship between earned cashback and any purchased store credit clear.
Cashback in this programme is reward value for use under your business’s terms. Do not present it as an automatic cash refund to a bank account.
Explore Store CreditA reward worth returning for
Make the benefit clear.
Make the programme last.
Let’s plan your cashback formula, retrospective claim journey and return-to-unlock rules.
Good questions
A little more clarity.
What is a cashback reward programme?
Customers receive reward value from eligible purchases to use under your programme terms. A clear earning rule and a useful redemption opportunity give them a reason to consider another visit.
Can customers claim cashback after their purchase?
Yes. Rewardly supports retrospective claims for eligible purchases through the supported claim workflow. Define and communicate the claim window, eligibility and required verification rather than assuming every past purchase can be claimed.
How can retrospective claims help my cashiers?
Customers can complete an eligible claim after checkout, so the reward interaction does not have to be completed during every sale. Staff should still explain where to claim and how long customers have.
Can I customise the cashback formula?
Yes. Start with a percentage of eligible purchase value or configure a more targeted scheme. Rewardly supports category- and product-level cashback treatment, with validity and usage conditions for your programme.
Can a return purchase unlock expired cashback?
Yes, when your programme is configured to freeze eligible expired cashback and unlock it after a qualifying purchase. This is conditional on your programme rules, not automatic recovery of any permanently forfeited balance.
Will every purchase unlock a frozen cashback balance?
Not necessarily. State which purchases qualify, which balances can be unlocked and when the reward becomes available. Customers should know these conditions before making the return purchase.
Is cashback paid straight into the customer’s bank account?
This page describes reward value used with your business, including a connection to Store Credit. It is not a promise of cash withdrawal or an automatic refund to a bank account.
How do I keep a cashback programme sustainable?
Choose a reward formula that fits your margins, define eligible purchases and make validity and redemption rules clear. Review reward costs and customer response, then adjust future offers transparently. No specific retention or profit result is guaranteed.